Programmatically adding posts

I’m about to create parser which would be inserting new custom posts.
So, it’s pretty simple

global $user_ID;
$new_post = array(
    'post_title' => 'My New Post',
    'post_content' => 'Lorem ipsum dolor sit amet...',
    'post_status' => 'publish',
    'post_date' => date('Y-m-d H:i:s'),
    'post_author' => $user_ID,
    'post_type' => 'post',
    'post_category' => array(0)
);
$post_id = wp_insert_post($new_post);

But i have some extra logic in creating permalinks.

function my_post_type_link_filter_function( $post_link, $id = 0, $leavename = FALSE ) {
    if ( strpos('%dgor%', $post_link) === 'FALSE' && strpos('%znak%', $post_link) === 'FALSE' ) {
        return $post_link;
    }
    $post = get_post($id);
    if ( !is_object($post) || $post->post_type != 'goroskop' ) {
        return $post_link;
    }
    $day = wp_get_object_terms($post->ID, 'gday');
    $month = wp_get_object_terms($post->ID, 'gmonth');
    $year = wp_get_object_terms($post->ID, 'gyear');
    if (  !$day || !$month || !$year ) {
        return $post_link;
    }
    $post_link = str_replace('%gday%', $day[0]->slug, $post_link);
    $post_link = str_replace('%gmonth%', $month[0]->slug, $post_link);
    return str_replace('%gyear%', $year[0]->slug, $post_link);
}
add_filter('post_type_link', 'my_post_type_link_filter_function', 1, 3);

So, i need to replace some markers in my permalink structure based on custom taxonomy.

The question is: Is there any way to invoke this logic programmatically while inserting new custom post?

add_action( 'publish_post', 'run_when_post_published_first_time',10,2 );
function run_when_post_published_first_time($post_id, $post)
{
// Checks whether is post updated or published at first time.
if ($post->post_date != $post->post_modified) return;

// Place here your code
}

from http://wordpress.org/support/topic/new-post-hook