Django – How to rename a model field using South?

I would like to change a name of specific fields in a model:

class Foo(models.Model):
    name = models.CharField()
    rel  = models.ForeignKey(Bar)

should change to:

class Foo(models.Model):
    full_name     = models.CharField()
    odd_relation  = models.ForeignKey(Bar)

What’s the easiest way to do this using South?