Insert html in a handlebar template without escaping

Is there a way to insert a string with html tags into a handlebars template without getting the tags escaped in the outcoming string?

template.js:

<p>{{content}}</p>

use the template

HBS.template({content: "<i>test</i> 123"})

actual outcome:

<p>&lt;i&gt;test&lt;/i&gt; 123</p>

expected result:

<p><i>test</i> 123</p>